Writer · Curator · Technologist
Mark Ghuneim
Exploring the convergence of technology, media, and culture.
Recent Writing
Thoughts on AI, privacy, media, and culture.
View all postsFeatured Work
Selected projects across technology and privacy advocacy. For art and exhibitions, see Exhibitions.
Narrative.new
Where story moves forward.
A platform designed to help people communicate stories more effectively. Tools and resources for improving narrative quality and impact.
Newsfeeds
Dispute the Text
A curated collection of links and commentary on media, technology, AI, copyright, and digital culture.
Trendrr / Twitter
Real-Time Social Analytics at Scale
Founded Wiredset, built Trendrr into the leading real-time social media measurement platform. Tracked TV engagement across 65M+ social actions daily. Acquired by Twitter in 2013.
- Acquired by Twitter (2013)
- 65M+ daily social actions tracked
Privacy Advocacy
Information Security & Civil Liberties
Founded Hacked.net (1997), testified before Congress on information security. Collaborated with ACLU and NYCLU on surveillance camera mapping project documenting public surveillance in Manhattan.
- Cited by FBI Director
- Congressional testimony
About
Proud alum of
- VJ / DJPrivate Eyes NYC
- Video4AD / Beggars Banquet
- Music VideoColumbia Records
- SVP, First Digital ExecSony Music
- CEO, acquired by TwitterWiredset / Trendrr
- GM CuratorTwitter
Mark Ghuneim is an American internet entrepreneur, activist, and art curator with a career spanning the music industry, digital marketing, privacy advocacy, and art curation.
His career began in New York City as a VJ and DJ at the legendary video nightclub Private Eyes. During this time, he created visual content for MTV, producing the opening and background visuals for 120 Minutes as well as a series of on-air promo spots. He then moved into music video promotion and press at Thirsty Ear / Beggar's Banquet and 4AD.
He subsequently joined Columbia Records, rising to Senior VP of Online and Emerging Technologies. As Sony Music Entertainment's first digital executive, he pioneered direct artist-to-fan distribution, driving ColumbiaRecords.com to a top 10 comScore ranking and establishing an artist-wide BBS network that fostered digital communities long before the social media era. By the time he left to found Wiredset and Trendrr, he was directing digital operations across all labels, including Classical, Nashville, Columbia, Epic, and Legacy.
In 2004, Ghuneim founded Wiredset, which developed Trendrr, a real-time insights and analysis platform for social media engagement. Trendrr was acquired by Twitter in 2013. He became General Manager of Twitter's Curator product before leaving to found Narrative.new.
Ghuneim founded Hacked.net in 1997 and testified before Congress on information security. He worked with the ACLU and NYCLU to advocate for privacy rights. As an art curator, he co-curated Public, Private, Secret at the International Center of Photography (2016–2017).
He holds US Patent 8,271,429 for System and method for collecting and processing data, authored Terms of Engagement: Measuring the Active Consumer (2008), and produced the documentary Pixies: Gouge.
In Publications
01 — Major Book Citations
02 — New York Times Features 8 articles
03 — Additional Coverage
Featured in 60+ publications including Billboard, Variety, Ad Age, The Hollywood Reporter, WIRED, Mashable, and BusinessWeek.
Billboard Variety Ad Age The Hollywood Reporter WIRED Mashable BusinessWeek
Publishing
Surveillance Index Edition One
A collection of one hundred books related to surveillance photography.
Patents + Papers
Distributed Agency in Human-AI Systems
A six-layer framework (L0–L5) for analyzing authorship, control, and autonomy in human-AI creative collaboration.
Terms of Engagement: Measuring the Active Consumer
Defining engagement types: Adoption, Social, Content Creation, and Collaborative Filtering.
System and method for collecting and processing data
US Patent 8,271,429 — issued Sep. 18, 2012. Cited by 63 patents and publications.
Contact
- mark@ghuneim.com